In The Media

Samantha’s Bio

With 25+ years in commercial insurance, Samantha is known for her sharp expertise, strategic vision, and deep commitment to helping business and property owners protect what they’re building and scale with confidence. She also serves as a Curriculum Board Member for the California Department of Insurance, helping shape education and professional standards for the next generation of insurance leaders.

Samantha began teaching insurance in 1998 through her family’s business Lytespeed Learning, grounding her career in real-world experience long before “thought leadership” became a buzzword. She blends strategy with storytelling and soul—bringing a human, practical approach to everything she touches. In 2021, she launched S. by Samantha Consulting, a purpose-driven firm focused on operations, brand building, and impact strategy. Through this platform, she hosts the InspiHER’d Podcast and authored Impact: Stories of Change Makers, Creators, and Everyday Women Doing Extraordinary Work, amplifying the voices of women boldly rewriting the rules.

She is also the Founder and Executive Director of the Sparkle Foundation, a 100% volunteer-run nonprofit supporting single mothers through enrichment scholarships, microloans, and community programming across the Bay Area, Los Angeles, Sacramento, and Phoenix. Since its official founding in 2016, Sparkle has raised and reinvested $3.5+ million directly into the community, touching thousands of lives. Through SparkleBiz, Samantha extends that mission by providing funding, mentorship, and access to networks for women-owned small businesses. Her leadership has earned numerous community honors, including the coveted Jefferson Award in 2023.

In 2024, Samantha expanded her vision with S. | Consulting, an initiative designed to connect the dots—helping individuals and organizations align their brand, business, and impact in a way that feels whole, intentional, and sustainable.

At the core of everything she does is legacy. Samantha is a devoted mother to two incredible daughters and a living example of what it means to live loud and shine bright. Whether she’s in a boardroom, on a stage, behind a microphone, or in the community, Samantha shows up as all the Sams proving that your power multiplies when you stop separating who you are.